Monday, 21 March 2011
Original Thought? I Think Not.
If you Google “original thought” right now, you’ll find a zillion pages on this subject which I thought was my original thought on original thought. But no, there are pages and pages of people talking about original thought or lack thereof.
This must be a huge problem for freelance journalists. How do you compete with bloggers working for free covering EVERYTHING all the time? And not only bloggers, Tweeters get the message out in less than 140 characters. Facebookers have whole discussions on what’s happening right this very minute.
News stations seem to be giving up – or taking advantage of the free help situation depending on how you look at it.
“It’s a free call to give us your updated traffic report”!
“Send us your weather photos and we’ll show them on the air”
Uh huh. Why pay for a traffic helicopter and photographers when all these amateurs can provide the stations with this information for free? I’ll tell you why – because the traffic reports are being given while someone is stuck in the traffic that no one has warned him about, and the photographs are crappy. Why not just ask people to stick their heads out the window and phone in the weather report?
It must be very difficult being original on the air. Basically, what I hear on the radio in the morning is taken from yesterday’s newspaper, and yesterday’s newspaper articles are from the internet news the day before.
I keep an idea list for blogging. Some blogs are written in advance and saved for an appropriate time to post. This is almost always a big mistake. Post ‘em while you have ‘em before someone else beats you to it! Doesn’t matter. They won’t be original anyway.